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Transforming the Way of Working for Sustainable Growth

INDUSTRY: Biometrics | Facial Recognition
ENGAGEMENT DURATION: 3 years

Client Background

In 2020, iiDENTIFii, a start-up company, faced challenges in meeting their delivery commitments as their business began to grow. With one large cross-functional development team and limited support, they lacked the foundational building blocks required for an effective agile way of working. Gravity Works

Objective: Laying the Foundations for Agile Way of Working

During the initial phase, named "Ground Zero," the need for better work visibility and coordination due to a remote work environment was recognised. We implemented Jira cloud as a work management tool and conducted agile fundamentals training for the team and immediate stakeholders. Additionally, we coached the team on critical practices, such as "Stop starting, start finishing," to reduce work in progress (WIP) and enhance flow. Work breakdown and planning techniques such as story mapping, WSJF prioritisation, estimation, daily coordination sessions, and basic release planning were also introduced. The implementation of Confluence improved information flow and knowledge management practices.
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Transitioning to Scale: From One Team to Three

After an 8-month break, iiDENTIFii experienced significant growth, necessitating a transition from one large team to three separate delivery teams. This phase, called "Base Camp," involved coaching at the senior leadership and executive levels, emphasising change management and organisational redesign. We helped codify iiDENITFii's way of working, developing online onboarding and training materials for new joiners. Feedback loops and cross-team coordination practices were introduced to address inter-team dependencies. Automation of build and deployment pipelines, along with streamlined release governance processes, improved efficiency. Leadership development and the integration of product management principles throughout the organisation were given priority.
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Scaling for Future Success: Supporting Growth and Organisational Redesign

Currently, we are focused on helping iiDENTIFii significantly scale their organisation and way of working following a substantial shareholder investment. Named "The Summit," this phase involves a large-scale organisational redesign, anticipating a doubling in size by 2025. With teams supporting clients across three African countries, we are guiding the definition and implementation of team structures aligned with product/ customer value streams. We are also establishing a scaled agile way of working, defining roles and responsibilities, and assisting product owners and scrum masters in their new positions. A metrics and trend analytics framework is being built to foster a culture of continuous improvement. Furthermore, we are managing the change associated with role and team transitions, starting with the decentralisation of testing. Finally, we are maturing iiDENTIFii's product intake processes from the executive level to the team level and preparing the organisation for the implementation of OKRs (Objectives and Key Results).
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Results: Achieving Sustainable Growth and Agile Excellence

Our ongoing partnership with iiDENTIFii, has been instrumental in their transformation journey. By establishing the foundational building blocks for an agile way of working, guiding the company through growth phases, and supporting organisational scalability, we have enabled iiDENTIFii to meet their delivery commitments while fostering a culture of continuous improvement. With improved work visibility, efficient coordination practices, and empowered teams, iiDENTIFii is well-positioned to achieve sustainable growth and drive innovation in their industry.
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The services we offer

Advisory & Enablement
  • Design Thinking
  • Solution Implementation Services (Project Management, Product Management, Change Management)\
  • Service Design
Learning & Development
  • Agility Fundamentals
  • Role Based Training (Transformational Leadership, Product Management, Design Thinking)
  • Enterprise Agility (Scaled Agile Framework)
  • Human-Centric System Design
Enterprise Coaching
  • Lean-Agile Coaching at all levels, Teams to Executive
  • Data-Led Decisions, Value-Led Delivery Analytics
  • Team Effectiveness
  • Organisational Design
  • Cognitive Behavioural Therapy
  • Organisation Network Analysis

Let's chat

Let's talk about your vision and goals and how we will help you achieve them.